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Marketing strategy, brand thinking, and creative insights from the Nephesh Media team.
A strong visual identity isn't just a logo — it's the foundation of trust, recognition, and emotional connection with your audience.
From TikTok's evolving algorithm to Instagram's renewed focus on creators — what's changing and how to adapt your strategy.
How to source, brief, and manage UGC creators to produce content that drives real engagement and measurable conversions.
Breaking down the ROI differences between micro and macro influencers and when each makes the most strategic sense for your brand.
A practical guide to conversion rate optimization — from headline testing to checkout flow improvements that increase your bottom line.
A preview of the most anticipated brand activations, pop-ups, and cultural moments during Miami Art Week and Art Basel 2026.
From Frieze New York to rooftop pop-ups in Brooklyn — the key lifestyle and cultural events shaping New York's 2026 scene.
How editorial photography, cinematic video, and intentional design elevate brand perception and drive premium positioning.
What makes people share, save, and engage? A deep dive into the emotional triggers and frameworks behind content that spreads.
Trends fade. Brand equity compounds. How to build an identity rooted in timeless principles while staying culturally relevant.
While everyone chases algorithms, email remains the highest-ROI channel. How to build sequences that nurture and convert.
Stop posting randomly. A strategic content calendar aligns your brand voice, audience needs, and business goals into one cohesive plan.
Consumers don’t buy products — they buy stories. How to craft narratives that build emotional connections and long-term loyalty.
From Reels to TikTok to Shorts — short-form video isn’t a trend, it’s the standard. How to produce content that stops the scroll.
Vanity metrics don’t pay the bills. A step-by-step guide to turning engagement into inquiries, leads, and paying clients.
The difference between a partnership that elevates and one that falls flat. How to identify, pitch, and execute brand collaborations.
Earned media is the most credible form of marketing. How to land press coverage, podcast features, and editorial placements organically.
Why the brands winning in 2026 are building communities, not just followings — and how to create spaces that drive organic advocacy.